A fan’s app, grown into a platform.

We’re motorsport, technology and media specialists in Dublin, building AI-powered second-screen experiences for racing fans. Our partnership reflects the sport’s audience: Simone, the seasoned fan, and Ciara, the newcomer.

How we got here.

  1. Simone Scanu builds and launches Formula Live Pulse, starting with Formula 1.

  2. Pulse Stack Labs Limited is incorporated in Dublin, and Formula Live Pulse becomes one of its products. Formula 2, Formula 3 and F1 Academy join the app.

  3. Formula E and FIA WEC calendars, results and standings arrive.

  4. xStrat opens the engine to racing series as a white-label second-screen platform.

The founders.

  • Simone Scanu, Co-founder and CTO

    A 15-year engineering veteran and the architect of the real-time engine behind Formula Live Pulse and xStrat. His expertise is real-time analytics, proprietary system architecture and ultra-low-latency data processing, and he builds the relationships that connect the technology to motorsport.

  • Ciara Gillan, Co-founder and CEO

    A 20-year production veteran and serial founder, with global project delivery for clients including Netflix and Accenture. She drives the company’s operational and creative vision and is an active motorsports podcaster.

Let’s talk.

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